In a significant move, Google's DeepMind team has partnered with independent film studio A24 to develop AI-powered tools for filmmakers. The $75 million investment will support A24's 20-person Labs team in creating innovative tools for movie production and distribution. These tools will be designed to assist A24 creators, while also contributing to Google's broader AI ecosystem. Notably, the partnership does not grant Google permission to train AI models on A24's existing catalog of films and TV shows. Instead, A24 Labs is focusing on developing an application to generate AI-powered storyboards, which can help streamline the filmmaking process. According to Scott Belsky, head of A24 Labs, the goal is to leverage AI in a way that preserves creative control and supports risk-taking, rather than simply reducing production costs. This collaboration marks a significant expansion of DeepMind's research scope, which has recently explored applications in video games. As the film industry continues to grapple with the potential implications of AI-powered tools, A24's approach is likely to be closely watched by industry professionals and audiences alike.

Source: CNET