The last mile: why great first-party data still doesn't make great marketing
Last month, a data team and a marketing team sat in the same room and talked past...
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Fivetran + dbt Labs: The future of dbt Core v2.0
AI has changed the game. dbt is changing along with it. Learn more about dbt Core v2.0 and the future of dbt itself.
Why R&D Data Belongs in the Lakehouse - and Why Agents Need It There
The setupAt cellcentric, a joint venture of Daimler Truck and Volvo Group, we develop...
How Dow Built a Carbon Footprint Ledger on Databricks to Accelerate Sustainability at Scale
Why we built the Carbon Footprint LedgerAt Dow, our ambition is to be the most innovative,...
Announcing the Public Preview of Discover and Domains, powered by Unity Catalog
Today, we're announcing the Public Preview of Domains and the Discover page, powered...
Introducing the ChatGPT for small business program
OpenAI launches the ChatGPT for Small Businesses program, helping entrepreneurs build AI skills, automate work, and grow with ChatGPT Work.
Snowflake context and Meta campaigns: close the signal loop
Learn how Snowflake context and Meta campaigns connect through governed conversion signals, CAPI and campaign diagnostics to optimize ad delivery.
Exploring self-distilled reasoning for supervised fine-tuning with Amazon Nova
In this post, we explore an idea for generating thinking tokens for datasets that lack reasoning traces in SFT customization. We first examine the reasoning suppression problem, then introduce...
What's New in Snowflake Cortex Agents for Enterprise AI
Learn how new Cortex Agents capabilities simplify building, deploying, and operating enterprise AI agents with managed orchestration, execution, and governance.
Snowflake CoCo: Built to Scale Enterprise AI with Trust
Discover Snowflake CoCo with Desktop, Cloud Agents, AI cost governance and Agent Settings to scale trusted enterprise AI with security and control.
NVIDIA Vera Rubin Driving Performance Per Watt, Lowest Token Cost for Partners Worldwide
NVIDIA Vera Rubin is here, and it’s going gigascale. Vera Rubin NVL72 production is ramping up with racks running at partners CoreWeave, Google Cloud, Microsoft Azure and Oracle Cloud Infrastructure....
Introducing Gemini 3.6 Flash, 3.5 Flash-Lite, and 3.5 Flash Cyber
We’re introducing new Gemini models, including Gemini 3.6 Flash, 3.5 Flash-Lite and 3.5 Flash Cyber.
Built for Vera Rubin, NVIDIA Spectrum-6 Arrives in Gigascale AI Factories
AI has entered the gigascale era. The world’s most advanced AI factories are bringing together hundreds of thousands of GPUs and CPUs to train frontier models, power agentic AI and generate...
Now in preview: Find and fix software vulnerabilities with CodeMender
As adversarial AI threats accelerate attacks on code, security teams must counter them with machine-speed defenses that can automate code remediation and fight AI with AI. CodeMender is our managed...
The New Partner Playbook: Building in the Age of Snowflake Cortex AI
Explore how Snowflake partners can package domain expertise, build faster with Cortex Code and deliver scalable outcomes in the AI era
What is Query Optimization
Query optimization is the process by which database engines and query processors automatically choose the …
Supabase Pipelines is now in Public Alpha
Supabase Pipelines is now in public alpha with schema change support, a faster initial sync, and a new destination request form for ClickHouse, Snowflake, and DuckLake.
OpenAI and Hugging Face partner to address security incident during model evaluation
OpenAI and Hugging Face share early findings from a security incident during AI model evaluation, highlighting advanced cyber capabilities and lessons for defenders.
How Searchable ships customer-requested features in 30 minutes on Vercel
Searchable on Vercel5x increase in development velocity100+ billion tokens processed Customer-requested features shipped in as little as 30 minutesZero model SDK implementation or API key rotation...